Creating a unified brand is another example of how we’re anticipating and responding to the competitive market for gaming.” New sportsbook opened as part of changes
“Keeping pace with the changing landscape has been paramount to our success. “Since receiving our casino license in 2006, gaming in Pennsylvania has evolved tremendously,” Rush Street CEO Greg Carlin said in a June announcement of the pending name change. It will now have two of them in Pennsylvania. Rush Street already had Rivers Casinos in Pittsburgh, Des Plaines, Ill., and Schenectady, N.Y. local time, was undertaken by the casino’s owner, Chicago-based Rush Street Gaming, to achieve consistency with the company’s other gaming properties.
The rebranding, officially to be unveiled with new exterior signage in a ceremony at 10 a.m. Tuesday marks a fresh start for the only casino presently within Philadelphia’s city limits, as what has been known as SugarHouse Casino since its 2010 opening becomes Rivers Casino Philadelphia.